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The Canon HV40 is easy to use and delivers the high level of performance youve come to expect from Canon. The HV40 features the optical excellence, advanced image processing, superb performance and the latest in technological advancements. The Canon HV40 is the premium quality High Definition video tape camcorder for sophisticated and discerning videographers. So, the HV40 is the ideal choice for everybody! Genuine Canon 10x HD Video Lens The Canon HV40 comes with an outstanding High Definition video lens - a 10x HD Genuine Canon Optical zoom. Its the lens you need to record long shots of your child on the soccer field, wide shots of beautiful landscapes, and everything in-between. And because it comes with three pre-set zoom speeds, you always get smooth, steady, professional-looking zoom shots. Super spectra coating technology results in images with minimal flare and ghosting. Plus, the lens aspheric design reduces aberration and increases resolution, ensuring crisp, sharp video and enhancing the HD image quality. As well, a new gradation ND system gives you better exposures in bright shooting situations. Canon 2.96 Megapixel Full HD CMOS Image Sensor Compared to a CCD, the Canon VIXIA HV40s CMOSs high color resolution and advanced color reproduction gives rilliant results. It also features Canons proprietary noise reduction technologies for crisp, sharp images. Low noise technology also means that even in dimly lit scenes, the signal from each pixel is as pure as possible, with minimal noise or other aberrations. Its the ideal sensor for HD. The Canon VIXIA HV40 uses an RGB Primary Color Filter with Bayer Placement Pattern that separates light into red, green and blue color components. This results in vibrant images with deep, rich, accurate color and natural-looking tones similar to what youd obtain from 3CCD camcorders. In addition, it is the Bayer pattern that d