About Us

Founded in 2005, GetPrice is Australia’s leading online comparison shopping site and a perennial top ten e-commerce destination. Every day we help hundreds of thousands of shoppers make brilliant buying decisions by putting information and knowledge in their hands. GetPrice lists more than 2.5 million products from over 1,300 retailers nationwide and attracts more than 3 million visits each month.

GetPrice is a fully independent privately-held business with teams in Sydney, Melbourne and Tel Aviv. GetPrice is a Next Commerce company. We build businesses that make online shopping better.

Our ventures include: GetPrice - Australia's leading Comparison Shopping Engine; Trova - A new way to find and discover fashion and style products; and PricePanda - Leading comparison shopping network in emerging markets

Management Team

Chris Hitchen


Co-founder / Chairman

Chris is the former chief executive officer and original co-founder of Getprice. Prior to his current role, Chris was Executive Director - Local & Commerce at News Digital Media where he oversaw a number of digital businesses in the News Ltd. portfolio. Chris is a Co-founder of AudienceTV and a non-executive Director for Value Comparisons Australia. He is an active investor and advisor in the Australian startup community.

Jared Oken


Co-founder / CEO

Jared is the former COO of Getprice and co-founder. He is a serial entrepreneur with over 15 years experience in the technology, online media and ecommerce sector. He has helped found and advised a number of online startups in numerous markets including Israel, Australia and the US. Jared is also currently the Co-founder of AudienceTV and a non-executive Director for Value Comparisons Australia.

Matt Rigney


Chief Executive Officer

Matt leads operations and commercial initiatives for Getprice and is responsible for day to day management of our team. Matt has been with Getprice for 5 years after joining from Fairfax where he was International General Manager of IT Media managing their global B2B operations. Matt also spent 5 years at IDG media as a Publisher and Sales Director for a number of their tech-focused properties. Matt has a Bachelor of Arts from the University of Sydney.

Niv Schwartzman


Chief Technical Officer

Niv is the co-founder of Getprice and leads the technology team and all R&D. Previously Niv was Co-founder of Naltec, Israel’s first ISP managing all technology and platforms. He also served as CTO for, a large-scale web publisher. Niv is also Co-founder of AudienceTV, a global online video media company and an advisor to Value Comparisons Australia. Niv holds a Bachelor of Engineering and Computer Systems.

Annabel Hodges


Head of Marketing

Annabel leads Marketing activities for GetPrice. Prior to this she was Head of Experience at Columbus, part of the Dentsu Aegis Network. She has a core background in search and analytics, with a decade of experience spanning global agencies and brands.

Chris Wong


Head of Product

Chris leads Product development across business, technology and user experience initiatives. Prior to this he was a Senior Business Analyst for ANZ and Quantium, with a focus on technical projects across trading platforms, big data and website development.