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ONEPLUS One 4G 64GB Mobile Phone
OnePlus One 64GB 4G LTE is an extremely stylish, elegant and compact Android smartphone that offers top-end features at… more info
Polaroid One 600 Classic Digital Camera
Get a little closer with the Polaroid One600 Ultra Instant Camera, which lets you get as close to your subject as two… more info
ONEPLUS One 4G 16GB Mobile Phone
OnePlus One 64GB 4G LTE is an extremely stylish, elegant and compact Android smartphone that offers top-end features at… more info
Jays t-JAYS One Headphones
t-JAYS One delivers great tonal detail and its deep, warm bass notes enhance your music, lifting it into another… more info
One Button Recording Digital LCD Display 8GB Voice Recorder more info
$32.66
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4GB Digital LCD Display Stereo One Button Recording Voice Recorder more info
$28.60
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One Button Recording Digital LCD Display 8GB Voice Recorder more info
$32.66
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One Button Recording Digital LCD Display 8GB Voice Recorder more info
$32.66
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8GB Dot Matrix LCD Display Stereo One Button Recording Voice Recorder FM Tunner with Alarm and Password Protection… more info
$46.51
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4GB LCD Backlight Display Stereo One Button Recording Voice Recorder with Alarm and Password Protection Functions more info
$44.00
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12.1'' All-in-1 Hd Digital Photo Frame W Speakers. Display all of your favourite photo and video memories with this… more info
$119.00
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The Phase One 645DF+ camera is designed to be a seamless extension of your creativity. Extraordinary capture becomes… more info
$54,999.00
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The Phase One 645DF+ camera is designed to be a seamless extension of your creativity. Extraordinary capture becomes… more info
$48,999.00
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The Phase One 645DF+ camera is designed to be a seamless extension of your creativity. Extraordinary capture becomes… more info
$47,999.00
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The Phase One 645DF+ camera is designed to be a seamless extension of your creativity. Extraordinary capture becomes… more info
$38,999.00
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The Phase One 645DF+ camera is designed to be a seamless extension of your creativity. Extraordinary capture becomes… more info
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The Phase One 645DF+ camera is designed to be a seamless extension of your creativity. Extraordinary capture becomes… more info
$47,999.00
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The Phase One 645DF+ camera is designed to be a seamless extension of your creativity. Extraordinary capture becomes… more info
$24,999.00
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Choose your free GWP* See site for details. Features: Camping Accessories Colour: Safari Made from 600D Plain Weave… more info
$149.95
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Choose your free GWP* See site for details. Features: Camping Accessories Colour: Indigo Print Light and compact three… more info
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Choose your free GWP* See site for details. Features: Camping Accessories Colour: Indigo Print Works with any pad size… more info
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Choose your free GWP* See site for details. Features: Camping Gear Colour: Indigo Print Made from 200D Polyester Built… more info
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Choose your free GWP* See site for details. Features: Camping Accessories Colour: Indigo Print Works with any pad size… more info
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Choose your free GWP* See site for details. Features: Camping Accessories Colour: Safari Works with any pad size and is… more info
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Choose your free GWP* See site for details. Features: Cups and Mugs Colour: Safari Double walled vacuum sealed cup 18/8… more info
$39.95
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30% Off RRP - use code AP30 – Smooth Natural Long lasting Radiant Flawless Bronzer more info
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30% Off RRP - use code AP30 – This lip pencil is long lasting in colour and glides on smoothly to define correct and… more info
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30% Off RRP - use code AP30 – Pure One- Fair Skin more info
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30% Off RRP - use code AP30 – A conditioning treatment providing hydration and vibarnt colour to your lips. more info
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30% Off RRP - use code AP30 – NEW shade one.five pure mineral makeup - in-between fair and medium more info
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Formulated from an advanced conditioning treatment that will provide maximum hydration and vibrant colour that lasts.… more info
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New from ASAP is this beautiful range of easily blended, long lasting and crease free eye colours. Gentle enough for… more info
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ASAP Pure Bronzer contains natural minerals, smoothing and skin volumising Hyaluronic acid microspheres together with… more info
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Pure Creamy Cleanser & Toner In One is ideal to use on the most sensitive of skins. It is enriched with certified… more info
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An ultimate 3-in-1 skin care for stylish men Works as a tonic, moisturizing lotion & essence Offers abundant water &… more info
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An ultimate 3-in-1 skin care for stylish men Works as a tonic, moisturizing lotion & essence Helps control excess sebum… more info
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A golden bronze Tan in ONE HOUR! Our most advanced, fastest acting formulation. Choose your depth of colour depending… more info
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Asap Pure One Mineral Foundation Fair is a concealer, foundation and sunscreen all in one. more info
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Latest Products
Polaroid Socialmatic Digital CameraFrom $443

The Polaroid Socialmatic Instant Digital Camera combines the nostalgic appeal of vintage Polaroid instant print cameras with the ability to share using the cameras built-in Wi-Fi and Android interface. The Android-based Polaroid Socialmatic camera lets you connect with your favorite apps to share your photos instantly. Print 2x3" photos instantly on ink-free paper with ZINK Zero Ink printing technology for smudge-proof, water-resistant, and tear-resistant photos. Start by snapping your best shots with the 14-megapixel forward-facing and 2-megapixel user-facing cameras. A unique QR code feature embeds a code that can be scanned by smartphones, smart cameras, and other digital devices, thus providing you the ability to track and follow your photos as they make their cyberspace journey around the world.

Sony Cybershot DSC HX90V Digital CameraFrom $493

The Sony DSC-HX90V is a premium compact that combines a high quality image sensor with a powerful zoom lens. An ideal travel companion, the HX90V is the perfect blend of image quality, size and shooting versatility.

Pentax XG-1 Digital CameraFrom $349

Photographic versatility and enjoyment are brought to life with the PENTAX XG-1. Delivering both the flexibility and premium build quality of a DSLR with the convenience of a compact camera, the XG-1 incorporates a powerful 52-times zoom lens in its compact, portable body. Coupling a high-performance, back-illuminated CMOS image sensor with high-grade smc PENTAX lens elements, the XG-1 captures dynamic, high-quality images, from ultra-wide-angle to super-telephoto ranges. With approximately 16.0 effective megapixels, and a large, easy-to-view 3.0-inch LCD monitor, the XG-1 is ideal for a variety of shooting situations including fast-action sports, pets and family portraits.

Panasonic Lumix DMC GX8 Digital CameraFrom $1162

The Panasonic Lumix DMC-GX8 is the follow-up to the company's successful GX7 rangefinder-style mirrorless camera. The GX8 boasts a new 20MP Four Thirds sensor and Panasonic's latest Venus Engine processor. It features 'Dual IS', which combines sensor and lens shift image stabilization for better results. The camera's ISO range tops out at 25,600 and offers a max burst rate of 8 fps with single AF and 6 fps with continuous AF. Panasonic also claims that their autofocus speeds are among the best in class. The body is made of magnesium alloy with a large grip and a dedicated exposure compensation dial on its top plate. The body is sealed against dust and moisture. As with its predecessor, the GX8's EVF can tilt upward 90 degrees, but now it's a 2.36M dot OLED panel with a large 0.77x equivalent magnification. Also available is a tilting 3" LCD with 1.04M dots.

Samsung NX3300 Digital CameraFrom $369

Capture stunning images and videos in Full HD with the Samsung NX3300 Smart Camera with 16-50mm Power Zoom Lens Kit & Flash. Thanks to its 20.3MP APS-C CMOS Sensor, this compact and lightweight smart camera delivers images in incredible detail and amazing colour – even in low light settings. Flip up the 3 inch display to compose the perfect selfie – and with Wink Shot, you can simply wink at the camera to set off the shutter. Beauty Shot mode allows you to adjust your camera’s settings to soften blemishes and give you a healthy glow. Photo Beam allows you to share photos instantly via Wi-Fi or NFC to your compatible smart device. Remote Viewfinder Pro turns your smartphone into a remote control.

FujiFilm Instax Wide 300 Film CameraFrom $145

Instantly capture moments and create memories with the INSTAX Wide 300 Instant Film Camera from Fujifilm. Utilizing large format INSTAX instant film, the INSTAX Wide 300 can create images 2.4 x 3.9" in size on a 3.4 x 4.3" piece of film. It also features a retractable 95mm f/14 lens with a two-range focus zone setting for capturing sharp imagery, as well as a 0.37x optical viewfinder with a target spot for composing images. Built into the INSTAX Wide 300 is a flash with automatic power settings and a fill flash mode. This complements the auto exposure settings to produce well-lit images. Exposure compensation is available from ±2/3 EV via a lighten-darken control for adjusting the shots based on the situation. Also, there is an LCD screen that displays number of shots remaining, the exposure compensation, and flash mode. 

Casio Exilim ZR2000 Digital CameraFrom $352

Casio Exilim ZR2000 Digital Camera

Taking selfies couldn't be easier with a Tilt-type LCD that opens 180 degrees and a Front Shutter feature that lets you comfortably snap pictures from any position. Add to that a Motion Shutter that takes pictures with a wave of the hand and you have a whole new level of picture-taking fun. With "Make-up Mode", you can capture the beauty of smoother, brighter skin for an even more rich and vivid look. Moreover, you can adjust the skin tone and smoothness of an image as your check it.

Casio EXILIM EX-TR60 Digital CameraFrom $1009

Casio EXILIM EX-TR60 TR550 Light Violet Self-portrait Shutter Digital Camera

The most loved selfie camera from Casio is back! Introducing the new Casio EXLIM EX-TR60, equipped with Bluetooth Smart Technology, easy-to-use Selfie Pad, Selfie Art Function and enchanced Make-Up Technology, assuring the most beautiful self-portraits every time you snapped a selfie.

Fujifilm Finepix S8600 Digital CameraFrom $199

The FUJIFILM FinePix S8600 is the ideal all-rounder bridge camera – it’s compact, powerful and incorporates a host of creative and high quality features, all wrapped in a pocket-sized body for take anywhere convenience.

Available in Black, White or Red, the FinePix S8600 comes equipped with a powerful 36x Fujinon zoom lens (25-900mm in 35mm equivalent), high quality 1/2.3inch 16 megapixel CCD sensor, Optical Image Stabilisation, speedy autofocus, HD movies, Face Detection, 3-inch LCD monitor and more.

New three-step collapsible lens

The FinePix S8600 features a newly developed three-step collapsible lens with a huge 36x zoom range (25-900mm in 35mm equivalent), making it ideal for capturing wide-angle landscapes or highly magnified action and wildlife shots. The Super Macro mode also enables focus as close as 1cm to capture detailed close-ups. When not in use, the lens automatically retracts to leave a slim, stylish and seriously compact body.

Backing up the lens is Fujifilm’s lens shift Optical Image Stabilisation system which helps to combat blurred images.To increase the zoom even further, photographers can use Fujifilm’s Intelligent Digital Zoom technology to enhance the zoom to an incredible 72x (1800mm in 35mm equivalent).

Speedy shooting

The FinePix S8600 boasts a speedy autofocus, a start-up time of 1.7 seconds and a shooting interval of just 1.3 seconds to help you capture the perfect shots you want.

In Scene Recognition Auto mode (SR Auto), the FinePix S8600 can recognise the subject you are shooting (Portrait, Landscape, Night, Macro, Night Portrait and Backlit Portrait) and can decide the settings required for optimal results.

To capture action shots, a dedicated Burst Shooting mode – accessible directly from the main mode dial – enables you to capture up to 40 full resolution shots at eight frames per second.

High definition video

HD movies can be recorded at 720p / 30fps (frames per second) in cinematic widescreen 16:9 format then shared with friends and family on the big screen using the camera’s built-in mini HDMI connector.

Creative effects

The FinePix S8600 provides the option of full manual control with its P, S, and M shooting modes. The Advanced Filter mode can also be selected directly from the mode dial, enabling access to a gallery of 10 artistic effects:

  • High Key - enhances brightness and reduces contrast for subtle and beautiful tones. Low Key – dramatic dark tones with few areas of emphasised highlights.
  • Toy Camera - creates strong vignetting for a supremely arty look.
  • Pop Colour - emphasises contrast and saturation.
  • Miniature - creates a blurred diorama effect.
  • Partial Colour - retains a single colour and changes the rest of the photo to black and white
  • Soft Focus – produces an even softness throughout the frame.
  • Cross Screen - creates a starburst effect.
  • Dynamic Tone - makes a fantasy colour effect.
  • Fish Eye - creates a super wide angle look.
Sony Alpha A7 II Digital CameraFrom $1834

The Sony Alpha 7 II is the follow-up to the Alpha 7 and adds 5-axis sensor-shift image stabilization, a more rugged build quality, new front dial, and a relocated shutter release button. Features include the Sony Bionz X processor, 3-inch tilting monitor, Wi-Fi/NFC connectivity and 1080/60p video recording - now with XAVC S.

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Choosing a Digital Camera – Essential Facts
Shopping for a digital camera can be a nightmare. The enormity of the different specifications, strange-sounding terms and features available makes it even harder to choose a digital camera just so you can take a few happy snaps.
Our Must-Have Camera Accessories
Making a new camera purchase is a big decision. Choosing the body for your camera has a number of flow-on effects. It will also determine the types of lenses you will need to buy and flash fittings, tripod, and a host of other camera accessories as you get more experienced and develop more interest in photography. Try out some of our faves.
Top 5 HD Camcorders to Buy
What are the best HD camcorders on the market today? As with all digital imaging equipment, the answer to the question depends on your needs. Here's our thoughts on the issue.
The Most Popular Canon Digital Cameras
The first Canon camera was released in 1935, after much trial and error fitting with a 35mm lens. Today Canon digital cameras are highly competitive and there is a huge range to choose from.