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  1. Become a direct sales success story with this insider guide tomaking it big Direct Selling For Dummies is the perfect resource foranyone involved or interested in direct sales. Written by a 35-yearveteran of this booming industry, this useful guide teaches youeverything you need to know to achieve and maintain lastingsuccess. You'll learn the insider tips that only the pros know, andhow to structure your business, your time, and your customerrelationships to optimize sales and achieve your goals. Compareparty plans, multi-level marketing, and hybrid models to see whereyour talents fit best, and discover the most effective ways topromote your products and get people interested. You'll leveragesocial media as one of the most powerful tools in modern sales, andgain new ideas for recruiting, booking, and time management. Withclear guidance and a fun, friendly style, this book gives you thestrategies you need to be a direct sales success.The direct sales industry is going strong, with moreparticipants now than any time in the past, yet with lessface-to-face engagement. Businesses are operating online, peopleare shopping online, and more people are recruiting throughplatforms like social media. If you hope to be a direct salessuccess, now is the time to get up to speed on what that meanstoday. This book shows you everything you need to know, and givesyou the tools you need to put your ideas into action.Choose the right direct sales modelSecure bookings and manage your timeRecruit and drive interest in the product and companyHarness the power of social media to make salesDirect sales can be your ticket to independence. Stop punchingthe clock and become your own boss — and watch your incomegrow. With Direct Selling For Dummies, you'll have theskills and information you need to be a success.About the Author Belinda Ellsworth is a veteran motivational speaker, sales trainer, and expert for the direct sales industry. With more than 30 years of experience, she has trained thou
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  2. Your easy-to-follow primer on the exciting world ofimport/export With an increased focus on global trade, this new edition ofImport/Export Kit For Dummies provides entrepreneurs andsmall- to mid-sized businesses with the critical, entry-pointinformation they need to begin exporting their products around theworld—as well as importing goods to sell. Inside, you'll findthe most up-to-date information on trade regulations, where to turnfor additional guidance on seamlessly navigating the dreaded redtape, and much more.With significant changes in technology, expanding economics, andinternational trade agreements, the global marketplace continues togrow and change rapidly. In fact, companies that do businessinternationally are proven to grow faster and fail less often thancompanies that don't. This authoritative reference is packed witheverything you need to get started, so why not get in on the gamewhile the going is good?Gets you up to speed on the lingo of internationalbusinessShows you how to follow guidelines for developing a successfulbusiness and marketing planHelps you understand distributor and agent agreementoutlinesOffers unprecedented insight on pinpointing the right marketsfor your import/export businessImporting and exporting goods is a valuable way to expand yourbusiness and take part in the global economy, and this hands-on,friendly guide shows you how.About the Author John Capela has taught marketing, management, and international business courses at St. Joseph's College in New York for 20 years. He is president of CADE International, which provides consulting and training in international business including importing, exporting, licensing, and foreign investment.
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  3. Communication for Business and the Professions: Strategies and Skills is a current and comprehensive resource with an easy-to-navigate structure that makes this sometimes challenging subject easy to learn. Plain-English explanations provide students with a solid background to the theory of communication and how to interact effectively. A variety of features and activities stimulate critical thinking and promote active learning. Working models enable students to practise and refine how well they communicate. The sixth edition features exciting new content on some of the most dynamic areas of business communication. An entirely new chapter on social media and technology (Chapter 2) has been added. In addition, a new section on Customer Satisfaction has been added to the Customer Complaints discussion within the chapter on Customer Service (Chapter 11).An emphasis on Australian examples provides a relevant context, making Communication for Business and the Professions the perfect resource for students new to the field of business communication.
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  4. THE LEADERSHIP BESTSELLER FOR WOMEN—FROM TWO MARINE CORPS CAPTAINS “A brilliant, original, practical, profound, human, energetic book written by two remarkable women. It’s one of the best books on leadership published in the last several years.” -Tom Peters, author of In Search of ExcellenceAngie Morgan and Courtney Lynch weren’t born leaders-they became leaders during their years in the U.S. Marine Corps, enduring some of the toughest training on earth. Now they pass those field-tested strategies and hard-fought insights to you. They deliver 10 key practices to becoming a powerful leader. You’ll improve your decision-making, focus, and performance as you learn to:* Lead from the front-and set an inspiring example for others * Think fast on your feet-and stop making excuses * Take care of your team (so they’ll take care of you) * Stay cool while dealing with crises-and respond without overreacting * Develop Marine-level confidence, coolness, and courage-without the boot campNow more than ever, women are stepping up, leaning in, and taking charge in leadership positions of every stripe. Channel your strengths, maximize your resources, and motivate your team to achieve any goal you set by Leading from the Front.
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  5. The New Global Road Map : Enduring Strategies for Turbulent Times
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  6. The Standard for Portfolio Management
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  7. Ditch the failed sales tactics, fill your pipeline, and crush your number. Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development: prospecting. The brutal fact is that the number one reason for failure in sales is an empty pipe, and the root cause of an empty pipeline is the failure to consistently prospect. By ignoring the muscle of prospecting, many otherwise competent salespeople and sales organizations consistently underperform. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people in the real world with real prospects. Learn how to keep the pipeline full of qualified opportunities and avoid debilitating sales slumps by leveraging a balanced prospecting methodology across multiple prospecting channels. This book reveals the secrets, techniques, and tips of top earners. You’ll learn: Why the 30-Day Rule is critical for keeping the pipeline full Why understanding the Law of Replacement is the key to avoiding sales slumps How to leverage the Law of Familiarity to reduce prospecting friction and avoid rejection The 5 C’s of Social Selling and how to use them to get prospects to call you How to use the simple 5-Step Telephone Framework to get more appointments fast How to double callbacks with a powerful voice mail technique How to leverage the powerful 4-Step Email Prospecting Framework to create emails that compel prospects to respond How to get text working for you with the 7-Step Text Message Prospecting Framework And so much more! Fanatical Prospecting is filled with the high-powered strategies, techniques, and tools you need to fill your pipeline with high quality opportunities. In the most comprehensive book ever written about sales prospecting, Jeb Blount reveals the real secret to improving sales productivity and growing your income fast. You’ll g
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  8. A concrete framework for engaging today’s buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today’s customer. Author Jamie Shanks has personally built Social Selling solutions in nearly every industry, and in this book, he shows you how to capture the mindshare of business leadership and turn relationships into sales. The key is to reach the buyer where they’re conducting due diligence online. The challenge is then to strike the right balance, and be seen as a helpful resource that can guide the buyer toward their ideal solution. This book presents a concrete Social Selling curriculum that teaches you everything you need to know in order to leverage the new business environment into top sales figures. Beginning with the big picture and gradually honing the focus, you’ll learn the techniques that will change your entire approach to the buyer. Social Selling is not social media marketing. It’s a different approach, more one-to-one rather than one-to-many. It’s these personal relationships that build revenue, and this book helps you master the methods today’s business demands. Reach and engage customers online Provide value and insight into the buying process Learn more effective Social Selling tactics Develop the relationships that lead to sales Today’s buyers are engaging sales professionals much later in the buying process, but 74 percent of deals go to the sales professional who was first to engage the buyer and provide helpful insight. The sales community has realized the need for change top performers have already leveraged Social Selling as a means of engagement, but many more are stuck doing “random acts of social,” unsure of how to proceed. Social Selling Mastery provides a bridge across the skills gap, with essential guidance on selling to the modern buyer.
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  9. Selected by HubSpot as one of the Top 20 Sales Books of All Time No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you’re a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer. You’ll learn how to: Identify a strategic, finite, workable list of genuine prospects Draft a compelling, customer-focused “sales story” Perfect the proactive telephone call to get face-to-face with more prospects Use email, voicemail, and social media to your advantage Overcome-even prevent-every buyer’s anti-salesperson reflex Build rapport, because people buy from people they like and trust Prepare for and structure a winning sales call Stop presenting and start dialoguing with buyers Make time in your calendar for business development activities And much more Packed with examples and anecdotes, New Sales. Simplified. balances a blunt (and often funny) look at what most salespeople and executives do wrong with an easy-to-follow plan for ramping up new business starting today.
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  10. Social Selling Mastery : Scaling Up Your Sales and and Marketing Machine for the Digital Buyer
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  11. Start closing sales like top producers! Have you ever found yourself at a loss for what to say when the gatekeeper asks you what your call is about? Have your palms ever sweated when the decision maker shuts you down with: “I wouldn’t be interested”? Has your heart taken a fast dive into your stomach when, at the start of your presentation, your prospect tells you that they’ve thought about it and are just going to pass? If you’re in sales, then the question isn’t “Have you ever felt this way?”, but rather, “How often do you feel this way? Are you finally ready to learn how to confidently and effectively overcome these objections, stalls, and blow-offs? If so, Power Phone Scripts was written for you! Unlike other books on sales that tell you what you should do (like build value – hard to do when the prospect is hanging up on you!), Power Phone Scripts provides word-for-word scripts, phrases, questions, and comebacks that you can use on your very next call. Learn to overcome resistance, get through to the decision maker, and then, once you have him or her on the phone, make an instant connection and earn the right to have a meaningful conversation. You’ll be equipped with proven questions, conversation starters, and techniques to learn whether or not they are even right for your product or service, and, if they aren’t, who else in their company or another department might be. Power Phone Scripts is the sales manual you’ve been looking for: over 500 proven, current, and non-salesy phrases, rebuttals, questions, and conversation openers that will instantly make you sound more confident – just like the top producing sales pros do right now. Gone will be your call reluctance; gone will be your fear of calling prospects back for presentations and demos; gone will be the fear of asking for the sale at the end of your pitch! This practical guide is filled with effective scripts for prospecting, emailing, voice mails, closes, and tons of rebuttals to recurring objections you
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  12. Writing copy that sells without seeming “salesy” can be tough, but is an essential business skill. How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It’s for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs.Inside, you’ll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail. You’ll also discover: The universal hidden structure behind all persuasive copy. How to avoid the most common copywriting mistakes. A simple technique for writing copy that’s easy to read. How to write powerful short copy for social media. Sample headlines, bullet points, and openings – yours to “swipe” and use as your own! Tons of templates, examples, and checklists guaranteed to improve your copy. …And much, much more! Writing Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.
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  13. How to Write Copy That Sells : The Step-By-Step System for More Sales, to More Customers, More Often
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  14. Be a Direct Selling Superstar : Achieve Financial Freedom for Yourself and Others as a Direct Sales Leader
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  15. Aligned to Achieve : How to Unite Your Sales and Marketing Teams Into a Single Force for Growth
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  16. New Sales. Simplified. : The Essential Handbook For Prospecting And New Business Development
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  17. Exactly How to Sell : The Sales Guide for Non-sales Professionals
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