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  1. The world's foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their time. Price is the place where value and money meet. From the global release of the latest electronic gadget to the bewildering gyrations of oil futures to markdowns at the bargain store, price is the most powerful and pervasive economic force in our day-to-day lives and one of the least understood.The recipe for successful pricing often sounds like an exotic cocktail, with equal parts psychology, economics, strategy, tools and incentives stirred up together, usually with just enough math to sour the taste. That leads managers to water down the drink with hunches and rules of thumb, or leave out the parts with which they don't feel comfortable. While this makes for a sweeter drink, it often lacks the punch to have an impact on the customer or on the business.It doesn't have to be that way, though, as Hermann Simon illustrates through dozens of stories collected over four decades in the trenches and behind the scenes. A world-renowned speaker on pricing and a trusted advisor to Fortune 500 executives, Simon's lifelong journey has taken him from rural farmers' markets, to a distinguished academic career, to a long second career as an entrepreneur and management consultant to companies large and small throughout the world. Along the way, he has learned from Nobel Prize winners and leading management gurus, and helped countless managers and executives use pricing as a way to create new markets, grow their businesses and gain a sustained competitive advantage. He also learned some tough personal lessons about value, how people perceive it, and how people profit from it.In this engaging and practical narrative, Simon leaves nothing out of the pricing cockta
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  2. B2B sales professionals: resist mindless discounting, level the playing field against tough procurement organizations, and close the deal on your terms! Negotiating with Backbone, Second Edition definitive guide for every sales pro facing the “procurement buzzsaw” – and it’s just been updated with even more powerful strategies and techniques! Where traditional purchasing managers negotiated, procurement officials seek to dictate, through multiple tactics with a single intent: to gain unprecedented discounts and concessions. Premier pricing strategist and sales consultant Reed K. Holden gives you the powerful new strategies and tactics you need to protect your margins and get the right deal. Holden guides you through recognizing what purchasing negotiators are really up to, keep value at the forefront of negotiations, and avoiding the mindless discounting that wrecks profitability. Holden details eight strategies for all types of pricing negotiations, including approaches for negotiating with price buyers, relationship buyers, value buyers, and poker players, reverse auctions, and much more. In this Second Edition, he offers extensive new coverage of establishing your foundation of value, and developing crucial give-get options, including value-added services. This book will be an invaluable resource for every B2B sales professional, customer-facing professional, and every executive responsible for leading successful sales organizations.
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  3. Raise your options investing game to a new level through smart, focused practice For decades, Sheldon Natenberg’s Option Volatility & Pricing has been helping investors better understand the complexities of the option market with his clear and comprehensive explanation of trading strategies and risk management. Now, you can raise your performance to a higher level by practicing Natenberg’s methods before you enter the market. Filled with hands-on exercises designed to dramatically increase your knowledge and build your confidence, The Option Volatility and Pricing Workbook provides the necessary tools from which to build a successful options portfolio. Each exercise is preceded by clear description of the principle at hand, and each concludes with in-depth explanations of the correct answers. Hundreds of exercises cover such topics as: *Contract Settlement and Cash Flow*Expiration Profit & Loss*Theoretical Pricing*Volatility*Dynamics of Risk*Synthetic Pricing and Arbitrage*Hedging Strategies*Models and the Real World Success in option markets requires the ability to adapt to constantly changing market conditions. This ability can only be achieved through a full and intimate understanding of the principles of option evaluation, strategy selection, risk management, and market dynamics. Whether you’re a professional or novice trader, a market maker or training manager-The Option Volatility and Pricing Workbook is an invaluable tool for achieving success in this famously tough market.
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  4. Raise your options investing game to a new level through smart, focused practiceFor decades, Sheldon Natenberg's Option Volatility & Pricing has been helping investors better understand the complexities of the option market with his clear and comprehensive explanation of trading strategies and risk management. Now, you can raise your performance to a higher level by practicing Natenberg's methods before you enter the market. Filled with hands-on exercises designed to dramatically increase your knowledge and build your confidence, The Option Volatility and Pricing Workbook provides the necessary tools from which to build a successful options portfolio. Each exercise is preceded by clear description of the principle at hand, and each concludes with in-depth explanations of the correct answers. Hundreds of exercises cover such topics as:Contract Settlement and Cash Flow Expiration Profit & Loss Theoretical Pricing Volatility Dynamics of Risk Synthetic Pricing Arbitrage Hedging Strategies Models and the Real WorldSuccess in option markets requires the ability to adapt to constantly changing market conditions. This ability can only be achieved through a full and intimate understanding of the principles of option evaluation, strategy selection, risk management, and market dynamics. Whether you're a professional or novice trader, a market maker or training manager-The Option Volatility and Pricing Workbook is an invaluable tool for achieving success in this famously tough market.
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  1. Were you looking for the book with access to MyMathLab Global? This product is the book alone and does NOT come with access to MyMathLab Global. Buy Mathematics for Economics and Business, 8th edition with MyMathLab Global access card (ISBN 9781292074337) if you need access to MyMathLab Global as well, and save money on this resource. You will also need a course ID from your instructor to access MyMathLab Global. If you want to increase your confidence in mathematics then look no further! Assuming little prior knowledge, this market-leading text is a great companion for those who have not studied mathematics in depth before. Breaking topics down into short sections makes each new technique you learn seem less daunting. This book promotes self-paced learning and study, as students are encouraged to stop and check their understanding along the way by working through practice problems. FEATURESMany worked examples and business related problems. Core exercises now have additional questions, with more challenging problems in starred exercises which allow for more effective exam preparation. Answers to every question are given in the back of the book, encouraging students to assess their own progress and understanding. Wide-ranging topic coverage suitable for all students studying for an Economics or Business degree.
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  2. Real examples. Real companies. Real business decisions. Many students of first year economics ask themselves “why am I here?” and “will I ever use this?”. Essentials of Economics answers these questions by demonstrating that real businesses use economics to make real decisions every day. The authors believe that students can learn to apply economics principles successfully if they learn them in a familiar context. By using a wealth of relevant global and local businesses examples and case studies, Essentials of Economics makes the subject relevant and meaningful.
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  3. Free Delivery Worldwide : Economics for Business : Paperback : McGraw-Hill Education - Europe : 9780077175283 : 007717528X : 16 Mar 2016 : An introduction to economics tailor-made for business students. It explains economic principles clearly within the context of modern business, drawing on a wealth of contemporary examples that bring the topics to life.
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  4. WINNER – SILVER MEDAL, AXIOM BUSINESS BOOK AWARDS 2018 ’Something of a modern classic in its own right.’ E&T magazine Economics drives the modern world and shapes our lives, but few of us feel we have time to engage with the breadth of ideas in the subject. 50 Economics Classics is the smart person’s guide to two centuries of discussion of finance, capitalism and the global economy. From Adam Smith’s Wealth of Nations to Thomas Piketty’s bestseller Capital in the Twenty-First Century, here are the great reads, seminal ideas and famous texts, clarified and illuminated for all.EXPLORE the ideas of some of the greatest thinkers in economics:Milton Friedman on economic freedom – J. K. Galbraith on 1929 – Friedrich Hayek on knowledge – Jane Jacobs on cities – J. M. Keynes on depressions – Thomas Malthus on population – Karl Marx on capital – David Ricardo on free trade – Joseph Schumpeter’s ‘creative destruction’ – Adam Smith’s ‘invisible hand’ – Max Weber’s ‘spirit of capitalism’GAIN the insights and research of contemporary economists and commentators:William Baumol on entrepreneurs – Gary Becker on human capital – Diane Coyle on GDP – Naomi Klein on neoliberalism – Paul Krugman on inequality – Deirdre McCloskey on ideas – Dambisa Moyo on aid – Thomas Piketty on wealth concentration – Amartya Sen on food security – Joseph Stiglitz on the euro – Richard Thaler on behavioral economics – Michael Lewis on the 2007-08 crisis – Dani Rodrik on globalization – Robert Shiller on asset bubblesDISCOVER the truth behind the headlines in these landmark bestsellers and works of economic history:Lords of Finance – The Second Machine Age – The Little Book of Common Sense Investing – 23 Things They Don’t Tell You About Capitalism – The Ascent of Money – The Intelligent Investor – The Rise and Fall of American Growth - Freakonomics - The Competitive Advantage of Nations – The Mystery of Capital – Small is Beautiful – The Theory of the Leisure Class
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  5. Free Delivery Worldwide : The Economic Activities of Business : Hardback : ABC-CLIO : 9780275923167 : 0275923169 : 20 Oct 1988 : This volume provides academics and professionals in business with an overview of business economics. Joyce utilizes economic theory to explain how a company functions, and draws upon the experience of modern firms to describe their operations. Topics covered include: different types of firms that exist in our economy, the different ways that a firm can grow and the limits of expansion, an analysis of various organizational forms, an economic analysis of marketing decisions and models, the process...
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  6. This pack contains 1 copy of Essentials of Economics and 1 printed access card to MyEconLab with eText.Many students of first year economics ask themselves “why am I here?” and “will I ever use this?”. Essentials of Economics answers these questions by demonstrating that real businesses use economics to make real decisions every day. The authors believe that students can learn to apply economics principles successfully if they learn them in a familiar context. By using a wealth of relevant global and local businesses examples and case studies, Essentials of Economics makes the subject relevant and meaningful. MyEconLab has been designed and refined with a single purpose in mind: to create those moments of understanding that transform the difficult into the clear and obvious. This personalised online learning system helps educators to help students, both inside and outside the classroom. MyEconLab is not a self-paced technology and should only be purchased when required by an instructor. The duration of access to MyEconLab is set by your instructor for your specific unit of study and you require a course ID to access this material.
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  7. This pack contains 1 copy of Principles of Economics and 1 printed access card to MyLab Economics with eText Principles of Economics is designed with one overriding aim: to make this exciting and highly relevant subject clear, accessible and easy to understand. The text puts economics in the context of the real world, bringing the subject alive and giving students an insight into the economy in which we live and the economic forces that shape our lives. The distinguishing features of this resource are its clarity and conciseness, which make Principles of Economics ideally suited to introductory courses in economics largely inhabited by business studies students and other non-economics majors. With MyLab Economics you get access to: Automatically graded assignments – saving you time. Unlimited practice – with revision exercises and problems similar to end-of-chapter items. Instant feedback and hints – so you can make the most of your time while you study. Study Plan – for self-assessment and efficient, personalised study outlines. A full Pearson eText version of Principles of Economics – get the eText content you need, right when you need it
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  8. The book behind the hit TED Talk The Sunday Times Bestseller Economics is broken, and the planet is paying the price. Unforeseen financial crises. Extreme wealth inequality. Relentless pressure on the environment. Can we go on like this? Is there an alternative? In Doughnut Economics, Oxford academic Kate Raworth lays out the seven deadly mistakes of economics and offers a radical re-envisioning of the system that has brought us to the point of ruin. Moving beyond the myths of ‘rational economic man’ and unlimited growth, Doughnut Economics zeroes in on the sweet spot- a system that meets all our needs without exhausting the planet. The demands of the 21st century require a new shape of economics. This might just be it. A Financial Times and Forbes Book of the Year Winner of the Transmission Prize 2018 Longlisted for the FT/McKinsey Business Book of the Year Award 2017 ’The John Maynard Keynes of the 21st century.’ George Monbiot, Guardian ’This is sharp, significant scholarship . . . Thrilling.’ Times Higher Education ’Raworth’s magnum opus . . . A fascinating reminder to business leaders and economists alike to stand back at a distance to examine our modern economics.’ Books of the Year, Forbes ’There are some really important economic and political thinkers around at the moment – such as Kate Raworth’s Doughnut Economics.’ Andrew Marr, Guardian ’An admirable attempt to broaden the horizons of economic thinking.’ Martin Wolf, Books of the Year, Financial Times ’A compelling and timely intervention.’ Caroline Lucas MP, Books of the Year, The Ecologist
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  9. Free Delivery Worldwide : Economics for Business : Paperback : McGraw-Hill Education : 9780074715154 : 0074715151 : 30 Nov 2004 : Assists students in linking conceptual economics to the real world by applying concepts to topical issues and business applications. This work is intended for students of introductory economics in vocational and postgraduate programs.
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  10. This book is ideal for one- or two-semester or two- or three-quarter courses covering topics in college algebra, finite mathematics, and calculus for students in business, economics, and the life and social sciences. Haeussler, Paul, and Wood establish a strong algebraic foundation that sets this text apart from other applied mathematics texts, paving the way for students to solve real-world problems that use calculus. Emphasis on developing algebraic skills is extended to the exercises-including both drill problems and applications. The authors work through examples and explanations with a blend of rigor and accessibility. In addition, they have refined the flow, transitions, organization, and portioning of the content over many editions to optimize manageability for teachers and learning for students. The table of contents covers a wide range of topics efficiently, enabling instructors to tailor their courses to meet student needs.
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  11. This pack contains 1 copy of Macroeconomics and 1 printed access card to MyLab Economics with eText.Economics with real world business examples and applications. With changing economic realities students need to see economic principles in action combined with diverse real-world business and policy examples to help illustrate the concepts. This edition of Macroeconomics continues to present economics in the context of local and international real-world businesses and real-world policy debates that have proved effective for teaching and learning. When combined with MyLab Economics the package promotes the practical application of learning, development of analytical skills and shows how economic concepts are applied to the real world.
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  12. Free Delivery Worldwide : The Business of Economics : Hardback : Oxford University Press : 9780198292227 : 0198292228 : 01 Jan 1997 : In this book Kay explores a number of topical business issues in his distinctive accessible, rigorous, and challenging style. His purpose is to show the proper application of economics to business analysis and throw light on the challenges facing the corporate world.
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  13. Published in 1778, The Wealth of Nations was the first book on economics to catch the public’s attention. It provides a recipe for national prosperity that has not been bettered since, based on small government and the freedom of citizens to act in their best interests. It reassuringly assumes no knowledge of its subject, and over 200 years on still provides valuable lessons on the fundamentals of economics. This deluxe, selected edition is a stylish keepsake from the Capstone Classics series. This edition includes: An abridged selection of all 5 books for the contemporary reader An original commentary offering new research and analysis by classic literature guru Tom Butler-Bowdon A biography and chronology of Adam Smith’s life and the events surrounding the original publication of the work Today, The Wealth of Nations is still essential reading for any business or self-development library, reminding us that it is the ingenuity and drive of people, not governments, that remains the source of personal, national and global prosperity.
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  14. Free Delivery Worldwide : Business Economics : Paperback : Palgrave MacMillan : 9780333542477 : 0333542479 : 27 Apr 1993 : Provides coverage of the topics taught in economics and business studies degrees and MBA programmes. Recent theoretical developments in areas such as transaction costs, game theory and competitive strategy are incorporated with a fresh approach to demand analysis, costs, finance and investment.
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