Gap launched two new fragrances of the Gap Established 1969 collection in summer of 2013. The collection originally rolled out in 2012 with the masculine and the feminine edition. The new flankers are named Gap Established 1969 Electric for men and Gap Established 1969 Bright for women.Bright is developed by Patricia Choux as a cheerful and sweet floral, fruity scent of musky, woody background. Fruity tones of tangerine, raspberry and pink lady apple are at the top. Pink lilies, hydrangea and lily of the valley form the heart. Woody and musky tones of the base are enriched with pink vanilla crystals.