The very latest model Parlux, incorporating both ceramic & ionic technology. The Parlux 3200 Ionic Hairdryer emits negative ions, which reduces static electricity and stress on the hair and this means healthier hair. The hair dries faster as the water molecules are broken down into micro-molecules. Moisture can then easliy penentrate the hair shaft, leaving it moisturised and looking soft and shiny. The dryer runs at 1900 Watts. It is the fastest most compact professional dryer on the market today it weighs only 490grms and has an air flow of 69 cubic metres of air per hour.