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Corporate venturing is a key strategic growth tool, but it is also complex and most programmes fail. Learn how to successfully manage, measure and improve a corporate venturing programme with this one-stop strategic guide. The Corporate Venturing Handbook delivers phase-by-phase guidance on the...
Throughout his forty-plus-year career, Peter Arnell has built an unparalleled reputation creating groundbreaking, boundary-averse work for many of the world’s most well-known brands. His unique interdisciplinary approach to brand building unites graphic design, industrial design, automotive design,...
A practical overview of OMA specifications and how they enable mobile multimedia services & much more …! The Open Mobile Alliance (OMA) is an industry forum, which develops open specifications to help in the creation of applications and services to be deployed over converged networks. The alliance...
Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and strategize the opportunities they present.AI Strategy for Sales and Marketing presents a framework for understanding how AI can boost customer-centricity and...
South Korea’s triumphant development has catapulted the country’s economy to the eleventh largest in the world. Large family-owned conglomerates, or chaebols, such as Samsung, Hyundai, and LG, have become globally preeminent manufacturing brands. Yet Korea’s highly disciplined, technologically...
ZigBee is a short-range wireless networking standard backed by such industry leaders as Motorola, Texas Instruments, Philips, Samsung, Siemens, Freescale, etc. It supports mesh networking, each node can transmit and receive data, offers high security and robustness, and is being rapidly adopted in...
ARM System-on-Chip Architecture presents and discusses the major issues of system-on-chip design, including memory hierarchy, caches, memory management, on-chip buses, on-chip debug and production tests. It provides an overview of the ARM processor family, enabling the reader to decide which ARM is...
Written by an eminent author team whose expertise spans the full breadth of the subject, The Business Environment provides comprehensive coverage and sound academic insight into this dynamic subject. The unique ‘themes and issues’ approach the book has become known for provides students with a...
With 175 family businesses on the Fortune 500 list, from DuPont and Motorola to IBM, there is no doubt that family-run enterprises play an important role in global economic development. Their role is no less significant in China where, in keeping with the country’s rapid economic growth, family...
Business Accounting and Finance, sixth edition, offers an accessible, concise introduction to management and financial accounting for first-year year business students and those taking non-business degrees.With a wide variety of real-life examples of well-known brands such as Amazon, Samsung and...
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including:Â platform-based competition and ‘ecosystems’ of...
CONTENTS: Nanotechnology for Agriculture & Food Systems — A View; Real Life Applications of Nanotechnology in Electronics; Samsung’s Washing Machines: The ‘Nano’ Innovation; Coatings: Tiny Titans; BIPHOR — Nanotechnology: For Waterborne Paint Improvement; Nanocomposites; Nanobiotechnology in North...
This innovative new textbook, co-authored by an established academic and a leading practitioner, is the first to bring together issues of cloud computing, business intelligence and big data analytics in order to explore how organisations use cloud technology to analyse data and make decisions. In...
Korea’s transformation over the last thirty years has been unique in the world and this is the most comprehensive English language survey of contemporary art from Korea ever published120 artists, museum and gallery directors, curators and collectors are represented in this lavishly illustrated book...
Written by a renowned sustainability expert, Greener Products: The Making and Marketing of Sustainable Brands, Second Edition makes the case for why the people and the planet need products to be made in a different, more sustainable way. The growth of the global middle class, with an additional 3...
A pioneering neuroscientist reveals how brain science can transform how we think about leadership, team-building, decision-making, innovation, marketing, and more. Leadership is a set of abilities with which a lucky few are born. They’re the natural relationship builders, master negotiators and...
Gain a clear understanding of the most important concepts in the decoupled CMS landscape. You will learn how to architect and implement decoupled Drupal architectures across the stack—from building the back end and designing APIs to integrating with front-end technologies. You’ll also review...
A framework for achieving superior rates of organic growth Achieving superior growth through innovation is a top strategic priority for all companies. Yet most management teams struggle to reach their firm’s ambitious growth targets and suffer slow growth. What distinguishes these growth laggards...
The second edition of this innovative core textbook spans the service and manufacturing sectors, equipping readers to grasp and overcome the core challenges faced in planning, designing and implementing operations. The prestigious and well-respected author team takes a ‘tasks and challenges’...