Afterpay Day sales 2024: where to find the deals and discounts

A range of tech and small appliances arranged on a red background. Text in the middle reads ‘Afterpay Day sales’.
(Image credit: Future)

Afterpay Day August is here! 

Afterpay Day sales happen twice a year and offer a great opportunity for shoppers to pick up products from their favourite brands at discounted prices. 

The first Afterpay Day of 2024 ran in March and the second sale of 2024 is on now and will run for a total of four days, from Thursday, August 15 to Sunday, August 18

To help you find the best deals, here’s a list of all the retailers having Afterpay Day sales.

Retailers having Afterday Day sales

Tech sales

  • Appliances Online - Get 50% off when you spend $500 or more with code APDAY-50
  • Big W - Discounts on a range of home appliances including Dyson vacuums, air fryers, coffee machines, juicers and more 
  • Dyson - Up to 45% off select vacuums 
  • Georges Cameras - Up to 40% off a range of cameras including select Sony, Nikon, Canon and Fuji Film cameras 
  • JB Hi-Fi - Discounts on select computers, TVs, phones and more 
  • Nespresso - Up to 100% off Vertuo machines and bundles 
  • Samsung - Get an additional 10% off online price across the whole store when you use Afterpay 
  • Shaver Shop - Up to 70% off a range of products including Cloud Nine, GHD, Braun and Philips products 
  • Target - Sales on select gaming consoles and accessories 
  • The Good Guys - Up to 23% off a range of tech and appliances including refrigerators, smart TVs, coffee machines, laptops and more

Fashion and accessory sales

  • Asos - Up to 50% off side wide with code Afterpay 
  • Culture Kings - Up to 70% off on thousands of styles
  • Cotton On - 30% off, includes new stock 
  • Footlocker - Up to 70% off a wide range of shoes including a range of sneakers, Nike products and clothing 
  • New Balance - Up to 30% off select shoe styles and clothing 
  • The Iconic - Up to 30% beauty products, men's and women’s clothing and more
  • Platypus Shoes - Up to 50% off selected styles including New Balance, Nike, Dr Martens, Converse and more 
  • Rebel Sport - 20% off full price footwear and clothing 
  • Sunglasses Hut - Up to 20% off select sunglasses 

Beauty sales

  • Adore Beauty - up to 40% off over 220 brands 
  • Aveda - 20% off site wide, shop hair care, skincare and more
  • Clinique - 20% off sitewide 
  • Estee Lauder - 20% off site wide, shop skincare and makeup products 
  • MAC Cosmetics - 20% off sitewide
  • Sephora - Exclusive to Beauty Pass Members - 20% off when you spend over $120 or 15% off with no minimum spend with code Afterpay 

Homeware and other sales

  • BCF - Deals on brands including Crocs, Darche, XTM, Wanderer and more
  • Elite Supps - 20% off sitewide 
  • Emma Sleep - Up to 50% off + get an extra 10% off wide code APD25 
  • Koala - Up to 30% off sitewide on mattresses, sofa beds, sofas, bedframes and more 
  • Lovehoney - Up to 70% off toys, lingerie and more 
  • Petbarn - Up to 50% off selected products 

Best Afterpay Day 2024 deals

Adidas - Take an extra 30% off outlet

Adidas - Take an extra 30% off outlet
If you’re in the market for some new shoes, casual clothing or sporting wear, you can currently get a further 30% discount on Adidas’s already-reduced products in its Outlet section. This sale includes sweatshirts, tracksuit pants and even some popular Adidas shoes including Ultraboosts and Gazelles. 

Emma Luxe Plus Mattress

Emma Luxe Plus Mattress | 50% off all sizes | From $974.50 (save up to $1,574.50)
Emma Sleep’s popular Emma Luxe Plus Mattress is currently 50% off in all sizes. This mattress provides medium to soft pressure and claims to be able to keep you cool all night thanks to its advanced temperature regulation. The ‘Plus’ in this one’s name means it comes with an extra cooling cover, and given the standard Luxe model was awarded 4.5 stars by our colleagues at TechRadar, it does appear to deliver on that cooling promise. . This mattress also comes with a 10 year warranty as well as a 100 night trial period, so you can return it and get your money back if you’re not satisfied. 

Dyson Cyclone V10 Absolute $1,299$699 at Dyson

Dyson Cyclone V10 Absolute | $1,299 $699 at Dyson (save $600)
This cordless Dyson vacuum uses the powerful V10 motor to deliver strong suction to capture fine dust, hair and debris on all types of floors. Its lightweight design makes it easy to use and manoeuvre and it comes with four different heads (including a hair screw tool, a fluffy cleaner head and a combination tool) so you can change it out depending on the surface you want to clean, and it can even be turned into a handheld vacuum to clean hard to reach spaces. The battery’s also claimed to be good for up to 60 minutes of fade free power. The V10 Absolute is usually priced at $1,299 but the current $600 discount brings it down to a much more reasonable price. 

Dyson V8 Origin Extra $649$495 at Dyson

Dyson V8 Origin Extra | $649 $495 at Dyson (save $154)
One of Dyson’s most affordable vacuums is an additional 23% off right now. First released in 2016, this model may not have the latest technology of more recent Dyson vacuums, but it’ll still do the basics quite adequately. With up to 40 minutes runtime, it can clean hard floors, carpets and more. It can also be used as a handheld vacuum, making it easy to manoeuvre in smaller spaces. Grab it now to save $154 off the regular price.

The Iconic – 30% off select beauty products

The Iconic – 30% off select beauty products
If you need to stock up on some new makeup, perfume or skincare or just want to treat yourself, The Iconic has discounted a wide range of beauty products by 30%. Shop makeup from popular brands such as Bobbi Brown, Clinique, Benefit, Estee Lauder and MAC and perfumes from Prada, Valentino, Georgio Armarni and YSL and more. There are also some hair appliances on sale including Mermade Hair Blow Dry Brush and the Bondi Boost Blowout Pro

Braun Series 9 Pro+ Wet + Dry Electric Shaver | $899 $499 at The Shaver Shop

Braun Series 9 Pro+ Wet + Dry Electric Shaver | $899 $499 at The Shaver Shop (save $400)
The latest version of Braun’s Pro+ Wet and Dry shaver is currently 44% off at The Shaver Shop. This shaver comes with five shaving elements so you can choose the one that best suits your needs and it claims to provide an efficient and gentle shave no matter how long your beard is. A review by Shavercheck gives this model an overall score of 4.5 out of 5 stars, saying its very powerful, has a great battery life, is easy to use and suitable for sensitive skin. While it’s definitely on the pricey side, the current discount makes it a fair bit more affordable. 

Afterpay Day sales: everything you need to know

What is Afterpay Day?

Afterpay Day is a four day sales event that occurs in March and August each year. Across the four days, a big variety of retailers will offer deals and bargains on a range of goods, including homewares, clothes, tech and games, sometimes offering up to 70% off during the sale.

As the name implies, shoppers are encouraged to use Afterpay at checkout to snatch up these bargains, however it isn't mandatory. Retailers that participate in Afterpay Day are those that accept the buy now, pay later payment service, but you're free to pay in whichever way you wish. 

However, some sites such as eBay will reserve extra-saving coupons for customers who do use Afterpay to pay for their items, so you’ll need to be eligible to use the service in a few instances to pick up extra discounts.

When is Afterpay Day 2024?

The first Afterpay Day of 2024 will run from Thursday, 14 March to Sunday, 17 March. 

The date of the second Afterpay Day sale has not yet been confirmed but will most likely occur in August as it has in previous years. 

Do I need to pay with Afterpay?

Afterpay Day does encourage buyers to use Afterpay as the payment method at checkout, however not all retailers will lock shoppers into doing so. It all depends on the retailer, but places such as Myer, Bing Lee, Target and Big W will often just offer a general discount across a range of goods with no expectation on the shopper to use Afterpay at checkout.

Amelia Hetherington
Ecommerce Editor

Amelia is an Ecommerce Editor at Getprice who specialises in hunting down great bargains and useful discount codes across a wide variety of products and retailers, curating gift guides for all occasions, and doing the maths to calculate the top-value mobile and internet plans for a variety of needs. Her goal is to help make finding the best online discounts as easy as possible. She loves writing about major deals and sales events to help you get the most bang for you buck at sales time.

With contributions from